Next week the Office 365 be a sponsor for Inc. events GrowCo Conference in New Orleans, La. On Wednesday, 7 March, 1: 40 CST, we delighted to take part in a Twitter interview (on the @ Smallgiantsbuzz;) @ office365 (Ch) with Bo Burlingham, author of the small Giants: companies choose, be great instead of big during the session "Networking with purpose" by the little giant communityplace. We thought it would be a good opportunity to talk with Bo and his take on how technology affects relations between small business owners, customers and colleagues to get. Check out the interview below just remains for more information on what in the business, how technology marching forward.
Office 365 : how see you change the value of the technology network, like people?
Bo Burlingham: Technology has indisputably made it possible, much more networking with a lot more people do, but I don't think it necessarily raised the value of networking at all. Networking the value - online or offline - depends on two things: the quality of connections that make and learn the importance of what. Honestly I don't see a lot of time Twitter wasted on trivial networking via Facebook, etc. I'm skeptical that the connections that learned it can be there and things have nearly the impact on your business or your life as what by networking in person man. Which online networks can do is to opportunities remind you, that you can track offline.
Office 365: How you think the development of technology will affect small businesses in their interactions with customers?
Bo Burlingham: The new tools open opportunities and means of communication which are not of course. But technology changes not the basic dynamics of the business. Great customer service is now, since always and forever about the development of large, close, long-term relationships with customers. Torn businessmen use the new tools of technology, to make that better. Not-so-smart business-people will use to bombard customers with information to which they want neither does not care.
Office 365: how have emerging technologies and interfaces (everything from Twitter to tablets) your readership to reach small business affected you?
Bo Burlingham: Thanks to Facebook, Twitter, LinkedIn, and simple old E-mail, I have much more contact with people who read what I write and say a better feel for its effect than I, 1995 previously. I hear from many people in many different countries, I would have never even given never before. So my earlier answers error examples not. I am a big fan of the new technology. I can not say I help full use of the possibilities offered by it which but it has to touch me more people and help, allows more people, and makes it possible, to touch more people and me.
Office 365: what advice do you have for small business owners to increase their networks or their networks increase in value?
Bo Burlingham: I would advise advice from someone get knows them much more about these technologies and their use as I do. I know just enough to be dangerous. Seth Godin is the person I look for wisdom on this topic. I recommend also Phil Simon book, the new small, so very convincingly, the new technological tools bigger allow small businesses and give them decisive advantages in competition with larger companies.
Sure to follow @ Smallgiantsbuzz and @ office365 Twitter feeds on Wednesday, 7 March for his live Twitter interview at 1: 40 pm CST. Can your own at Bo questions during this time, you will receive an immediate reply and you closed Conference in the powerful discussion instead of Inc GrowCo 2012 are on. You can also use the # growco Hashtag for all kinds of great content and insight from the Conference.
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