Sunday, February 19, 2012

Pioneering licensing agreements in Higher Education

It’s true what they say – education and self study has changed a lot, especially when I compare it to when I was studying! Gone are the days when you have to fight for a seat in the computer lab or the library ahead of deadlines and dissertations – well not exactly; but with greater accessibility to software and programmes, self study has very much become a private personal activity. One that people can now do at home, in the park, or a coffee shop.

 Ravensbourne, a specialist higher education institution in London, has taken this idea a step further.  Specialising in vocationally focused courses from fashion, television and broadcasting, to interactive product design, architecture and environment design, to name but a few, the University has placed pioneering technology within education at its core by introducing our Education Enterprise License Agreement (EELA).

 This enables the provision of industry-standard software to both staff and students from any device, at any time and any place – truly fantastic! A practical way of implementing Ravensbourne’s philosophy of open, applied, learning and the amalgamation of skills, the EELA agreement exposes its student community to technology and software used by disciplines other than their own. So for example, a fashion student now has access to tools traditionally used by their peers studying graphic design.

 Chris Thompson, director of enterprise and innovation, Ravensbourne said: “By working with Adobe, Ravensbourne enables students to express their ideas and knowledge through a variety of digital channels and media, building essential digital communication skills as well as ignite a new passion for learning.”  

 Ravensbourne is just one example of how higher education institutions are paving the way, helping their students to gain a wider skillset for their transition into the working world.

Liz Wilkins is Senior Marketing Manager for Education at Adobe Systems UK. Her involvement with Adobe Education products has seen her work closely with a range of educational institutions, championing the use of digital media tools in the curriculum, and their integration into a number of subject areas in order to better prepare students for the future demands of the workplace. Liz works closely with teachers and administrators integrating software, curriculums, and instructional resources as well as certification options and professional development tools. Through promoting digital literacy in cross-curricular education, teaching essential career skills, and streamlining administrative processes Liz has experience working in partnership with a diverse portfolio of schools and further education institutions.

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